WCCE 2018 | Cut Barbershop Takes Barbers to the Next Level

Nusa Dua, InfoPublik - Cut Barbershop upgraded street barbers' class to the next level by presenting a salon for men during the World Conference on Creative Economy (WCCE). This Banjarmasin barbershop offered free haircuts for participants coming to their stall at the Bali Nusa Dua Convention Center, Bali.

Cut Barbershop Operational Manager Agus Setiawan said many barbers in Indonesia have opened their business places at shop houses (ruko) or roadside stalls. Such condition has been going on for a quite some time in the country. However, as time went by, these local barbershops have been gradually replaced by overseas barbershops.

After Six years, Cut Barbershop has now employed 80 workers and can be found in 11 cities in Indonesia. Cut Barbershop spread its business by opening their own branch outlets and through franchising. Through his participation in the WCCE event, Agus claimed he wanted to expand his business overseas by meeting overseas investors.

"Accentuating Indonesian culture through the use of batik uniform from the selection batik patterns from various regions, we also continue to innovate from adding services, such as shoe polishing or washing, back massage, to launching the Cut Barbershop application in the Playstore.," he said on Tuesday (6/11), adding that the application makes it easy for customers to order haircut slot time, without the inconvenience of queuing.

The World Conference on Creative Economy (WCCE) is the first international conference to discuss the creative economy. The event held at the Bali Nusa Dua Convention Center (BNDCC) on 6-8 November carries the theme Inclusively Creative by raising five main issues, namely social cohesion, regulation, marketing, ecosystems, and financing of the creative industry. The event is attended by delegates from 30 countries and more than 2,000 participants. WCCE will also formulate Bali Declaration to be proposed to the UN General Assembly, next year. This is expected to further strengthen the ecosystem and support the development of the world's creative economy that has entered the 4.0 era.