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Oleh Tri Antoro, Jumat, 13 Mei 2016 | 11:51 WIB - Redaktur: Penni Patmawati Rusman - 509
Jakarta, InfoPublik – Indonesia Industry Minister Saleh Husin urged automotive industry players to help educate the public about national automotive industry development.
"I also ask the manufacturer to educate exhibition visitors and consumers. Certainly not with formal language and about the entire automotive industry, but only general information such as the types of car produced in Indonesia," said Mr. Husin, Wednesday (5/11).
According to him, public must be aware of the growth of national automotive industry. Manufacturers that used to only assemble, now produce machinery and components by cooperating with local companies.
"It needs process, we can start from information and then continue to a sense of pride for the national industrial products," he added.
In long term, Mr. Husin expected that this would help manufacturers to gain consumers trust in the midst of the increasing use of local components and domestic automotive investments resulted from government’s encouragement.
"In the future, this is will grow consumers’ preference to purchase national industrial products. Moreover, Indonesia has to pursue and win the competition with other automotive industry in ASEAN countries, such as Thailand," said Mr. Husin. (Translator: Wilda Stiana)